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Digital Accessibility In Real Estate

Real Estate Tools Must Serve All Users

Your site can help all shoppers find their dream home

Although the ADA itself was passed in 1990 and does not specifically discuss websites, multiple courts have held that the ADA does apply to websites and requires websites and similar technology to be accessible to blind and other disabled persons. Although the U.S. Department of Justice (the “DOJ”) has not yet issued formal regulations (expected in 2018), it has nevertheless taken the position repeatedly in public documents and enforcement actions that the ADA applies to websites, including real estate web, and that such websites should meet the standards described in the Web Content Accessibility Guidelines 2.0, level AA. opens in new window

In sum: real estate website use tremendously powerful interactive tools that often do not meet the WCAG 2.0 AA requirements making them vulnerable to class action and other lawsuits as well as DOJ enforcement actions.

Resources:

  • A360 Action Steps for your site
  • Increasing Legal Scrutiny of Website Accessibility in the Real Estate Industry, The National Law Review opens in new window
  • Is Your Website ADA Compliant?, RealtorMag opens in new window

Find out how A360 can help

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